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About Me
Hello there!
I am so glad you are here.
I am an entry-level public relations coordinator passionate about social media content creation, influencer partnerships, and brand storytelling.
Although my expertise is primarily in PR, I am also a strong storyteller and journalist. I believe these skills complement each other because every brand and organization has a story to tell, and I want to help tell it.
I have been working in journalism since I was 15 years old. During high school, I was a member of my school's newspaper staff for all four years, serving as the head editor for two of those years. Additionally, I was on the yearbook staff for two years. Taking these classes early in my education built the basics to pave the way for where I am today.
I recently graduated from Western Washington University with a Bachelor's Degree in Public Relations and a minor in Women's, Gender, and Sexuality Studies. My academic coursework, along with my internship experiences, has provided me with a strong foundation in public relations.
To summarize my experience so far, I have over 18 months of experience in social media branding, influencer relations, sponsored content creation, and eight different brand activation events for both local and national brands. Creating measurable growth in both sales and engagement.
Thank you for taking the time to read this. I hope you take the time to check out my portfolio, and please do not hesitate to reach out at livicarda@hotmail.com.

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